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The singer opens up about dealing with anxiety after her divorce. Foodies picked up the craze, too, distancing themselves slightly by adopting uncured pork belly rather than the cured variety. And so on. All because some pork industry lobbyists saw an opening created by the very same market force—the craze for lean, flavorless meat—that crashed the value of bacon in the first place. And now it's in everything: Salad dressing, vodka, toothpicks , mouthwash. Goddamn bacon-scented massage oil , presumably to facilitate the fantasy that you are sliding your hands over the hideous furry stomach of a mud-splattered pig rather than over the smooth skin and supple flesh of a boring human being.
The Age of Bacon is upon us, because a buncha friggin' lobbyists said so. That's right, suckers! The Man said fat is bad and you said I dunno The Man, I kinda like fat , and then he said what are you some kind of Communist and you said hell no I ain't no Communist, I hate fat like a Real American.
And then he said bacon is good and you said but wait, it has lots of fat , and he said but actually it's good, Americans like bacon, this is why everyone says you're a Communist , and you were all, oh, OK, I guess bacon actually is cool and good. What are you but a sheep in the thrall of The Man? A docile, glazed-eyed sheep, yielding to The Man's will, following him where he will go.
A plump, fatty, delicious sheep. Pork belly traders made money speculating on the spread between the price of bellies on those contracts and the price they got when they finally sold the frozen meat to a smokehouse, where it was made into bacon.
All of this changed in the s when powerful health and diet trends transformed the American food industry. Based on evidence that saturated fat and cholesterol were at the core of everything from heart health and obesity to cancer rates, eating lean became the collective mantra, and the food world responded by marketing to fat phobia.
Bacon, which is essentially two-thirds fat, was doomed. That was really the first food scare. The Pork Marketing Board worked with advertising and marketing firms to position the pig as a sort of four-legged chicken—a healthy part of any low-fat lifestyle.
The Other White Meat campaign launched in and was so successful at selling lean pork cuts, it actually hurt the rest of the pig. The U. Bacon alarm clock : An alarm clock that wakes you with the real aroma of cooking bacon. Would you eat this bacon sundae? Image courtesy of Flickr user Sam Howzit Everything tastes better with bacon, Sara Perry grandly proclaimed on the cover of her cookbook.
So what, exactly, could be inspiring this cult of bacon-worship? Do you have even weirder examples?
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